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As mentioned in my previous post, one strategy in enforcing your patent is to send an entity that is potentially infringing your patent what is called a “Cease and Desist” letter.  The letter has a few core purposes.

First, it provides “actual notice,” which is notifying the allegedly infringing party that you believe they are currently or are about to infringe on your patent.  In patent law, if an entity is infringing your patent, in certain circumstances they may not be liable for the infringement before they are provided with actual notice.  More specifically, if you are not properly marking your product with your patent number, actual notice is required.  Therefore, two elements that should be included in your cease and desist letter are 1) the number of your patent and 2) identification of the products or processes you believe may be infringing.

Second, cease and desist letters often initiate licensing negotiations.  Aside from or in addition to asking/demanding the allegedly infringing party cease their infringing activity, you may offer them a license to your patent, which would reduce the risk to them of the potential infringement liability.
Needless to say, when asking a party to stop their commercial activity and pay you money, the correct tone must be struck in order to create a favorable environment.  However, the need for setting the proper tone goes beyond establishing a good relationship.  A cease and desist letter may be construed by the receiving party as creating an “actual controversy.”  An actual controversy is what is required by federal law before a law suit can be filed.  In this circumstance, the suit that could be filed by the alleged infringing party is a Declaratory Judgment action (“DJ action”), which requires the court to determine whether the allegedly infringing party is actually infringing the asserted patent.  As interpreted by the courts, cease and desist letters may create an actual controversy if it creates a reasonable belief of litigation based on “the totality of the circumstances,” as the Federal Circuit said in Hewlett-Packard Co. v. Acceleron LLC.  If that sounds vague to you, rest assured, you are not alone.  Patent attorneys nation wide struggle with what language to use in a letter to avoid giving rise to an actual controversy.

One might ask what is so bad about creating an actual controversy.  There are two ways it is unfavorable, each presenting a disadvantage depending upon your own enforcement strategy.  If you seek to avoid litigation, and the allegedly infringing party is not so adverse or actually is in favor of litigation, you have provided them with the means to initiate litigation against your own wishes.  If you are willing to litigate, you have given them the ability to file suit in their chosen forum.  Instead of filing in your home court, they may file in theirs, or in another district that they believe provides them with a strategic advantage.  In either case, a cease and desist letter that creates an actual controversy wrests control of the process from your hands, which nobody likes.

The crucial task becomes walking the fine line between providing actual notice without creating an actual controversy.  Courts have explicitly said that such a feat can be accomplished, but have provided little guidance on how to actually go about doing so.  However, certain principles have been construed based upon cases determining whether certain letters provide actual notice and whether certain letters create an actual controversy.

As noted above, tone is key.  If the tone of the letter conveys to the recipient that the patentee is willing to negotiate a license, that goes a long way in heading off a DJ action.  Establishing the correct tone requires the use of many vagaries, such as their product “may infringe” as opposed to “infringes.”  Additionally, the letter must not put the recipient’s back against a wall; they must be given time to investigate both the patent and their own product.  Therefore, establishing an appropriate timeline to initiate licensing negotiations is beneficial.  Providing a claim chart may further demonstrate the seriousness with which you believe they are infringing, as well as showing your commitment to addressing the perceived infringement.

While all of the above suggestions on drafting a cease and desist letter may facilitate avoiding creating an actual controversy, certain facts about the parties may make the task more difficult.  More particularly, if the patentee’s sole source of revenue is the licensing of patents, and the allegedly infringing party is aware of this, then the belief of impending litigation may be more substantial and reasonable.  Similarly, if a patentee has ongoing litigation with other parties related to the same patent, that too may create an actual controversy.  The bottom line is that based on the absence of a bright-line rule from the courts, use your best judgment when considering you, the allegedly infringing party, and the tone created in your letter to avoid undesired outcomes while still moving forward with enforcing your patent.

Next week’s post will deal with a more aggressive tactic; filing suit.

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Today has been designated by the World Intellectual Property Organization as IP Day, the anniversary of the day WIPO came into force.  This celebration is provides an opportunity to appreciate how intellectual property is inextricably embedded into so many aspects of our lives.  More and more, the various forms of intellectual property, and the laws governing them, are entering into the public eye and media.

It is undeniable that the public at large is getting more involved in IP issues.  The somewhat noticeable spike in Google searches for SOPA in January of this year is not likely due to an increased interest in fried pastries.  Blogs, articles, and involvement in IP matters have been on the increase.  What’s more, there has been a noticeable uptick in IP-related cases being granted certiorari by SCOTUS.

Given this preamble, one must ask what the best way to celebrate this ever increasingly important holiday?  I have a few suggestions.

There are innumerable top ten lists about weird and strange IP registrations.  A recent favorite of mine is Context-Free Patent Art which, well, should just be experienced.  Or, you can always just take a gander at the most recently issued patents and trademarks (in the U.S., at least).  Or engage in a lively discussion with this guy.  No matter what, know that merely by engaging in your own edification and contributing to the ongoing discussion, you elevate IP practice and direct its progress towards a more perfect system.

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A man with a big heart, and just as large of fists said, “service to others is the rent you pay for your room here on earth.”  Zies Widerman & Malek feels just as strongly about service to others as a left hook from Muhammad Ali.  That is why we have put a team together and are participating in the walk for babies.

The March of Dimes, a national charity with their focus on the awareness of premature birth, has organized a walk this coming weekend in Brevard County to raise money and eyebrows about the growing problem.  On Saturday, April 28, 2012, at 5:00 p.m. in Jetty Park of Port Canaveral, a walk is being held to raise money for research to find treatments and prevention of babies being born too soon.  To find out more about attending the walk, please visit Team Zies Widerman & Malek’s walk page here. Donations are very welcome too.

Although I am new to this charity, I have been reading up on the issue.  According to the March of Dimes website,  the cause of most premature births is unknown.  Over the past 6 years, more than $15 million has been granted to look further into premature births.  Variables such as genetics, environment, and infections have been associated with possible explanations for a baby coming into the world too early.

In addition to their strides in the prevention spectrum, they also contribute to the treatment of preemies.  Since not much is known about the reasons, March of Dimes’ commitment to the prolonging of life is second to none.

I am thrilled that such a noble cause will be benefitted by the giving hands of Brevard County this weekend.  I encourage all to pay their rent, whether it be this weekend, or in a walk near you.  Cheers.

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Danie Roy

The Supreme Court vacated the previous decision in Myriad and remanded the case back to the Federal Circuit to be retried in light of the recent Prometheus decision.  I’d be lying if I said I was surprised. If you over simplify, and I mean REALLY over simplify, Myriad and Prometheus are cases about diagnostic tests. However, Prometheus was a simple observation patent, while Myriad is significantly more complex.

I can’t claim to know much about the patents other than they involve isolating DNA to determine ovarian and breast cancer risk. Reading through what I could understand, however, the patents are directed to something significantly more complex and involved than the Prometheus patents.

What this case will really come down to is likely whether or not the patents are mere observation. If they are, they will likely be struck down. In either scenario, we will likely see this case back in the Supreme Court in a few more years, and Myriad will still be profiting from their patents in the meantime.

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Cooooo-stanza! See? Trademark sounds work.

We hear them every day. The clip that plays before the radio show you listen to. The short sound before a movie or TV show you watch, linked inextricably with a logo or other item.

A sound trademark is a trademark in which sound is used to uniquely identify the commercial origin of products or services. Think, “By Mennen” or “Co-stanza!”

The test for whether a sound can serve as a trademark “depends on [the] aural perception of the listener which may be as fleeting as the sound itself unless, of course, the sound is so inherently different or distinctive that it attaches to the subliminal mind of the listener to be awakened when heard and to be associated with the source or event with which it struck”. In re General Electric Broadcasting Co., 199 USPQ 560, 563 (T.T.A.B. 1978) (a series of bells for radio broadcasting services was held to be capable of functioning as a service mark upon evidence of acquired distinctiveness. The decision also referred to other sound marks that had been registered in respect of series of musical chimes, sound of a creaking door, sound of a coin spinning on a hard surface and electrically produced series of three notes).

The biggest and baddest case was probably when Harley-Davidson tried to register as a trademark the sound of a Harley Davidson motorcycle engine. Of course, Harley Davidson’s competitors filed oppositions against the application, arguing that many similar motorcycles use the same engine which produces the same sound. After goodness knows how much money spent litigating (and six wasted years) Harley Davidson withdrew their application.

In recent times, sounds have become more common trademarks in the marketplace. The World Trade Organization Agreement on Trade-Related Aspects of Intellectual Property Rights definese a trademark as, “any sign…capable of distinguishing the goods or services of one undertaking from those of other undertakings.”

Check the “USPTO Kids’ Pages” (somehow, that exists) for samples of many well-known trademark sounds.

Aaron Thalwitzer is an attorney practicing in Melbourne, Brevard County, Florida.


THURSDAY, MAY 17, 2012

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